Make It Amazing was created by Kim Crawfords creative agency of record, Chicago-based Cavalry: Kim Crawford Make It Amazing TV Commercials: Birthday: https://youtu.be/hBnoFN_EgGo So what if, some time in the future, on this patch of organic land, Kim Crawford makes a wine better than all the rest. A lot has changed in the 24 years since Kim Crawford was founded. Won't he be sorry that he can't name it Crawford? This ideal pairing of elements makes Kim Crawford more than just the perfect wine to compliment foods and occasionsit makes it the perfect wine to compliment one of the most stunning regions the world has ever known. Kim Crawford and his wife Erica now own the Loveblock label, also in Marlborough. The following year, Vincor was acquired by Constellation . The brand is currently marking its 25th birthday with a series of global celebrations, while the Crawfords have been raising a glass to the incredible memories theyve created along the way. Its one of the most accessible Sauvignon Blanc wines out there, one you can find in most, if not all, local wine stores. He and his significant other, Erica Crawford, have since begun a Marlborough-based wine brand called Loveblock, which works in natural and supportable viticulture. They went shopping after their sale, upping their holdings to about 215 hectares, which included 160 hectares of undeveloped hillside and adjoining land in Marlboroughs Awatere Valley that is now home to the Loveblock brand. Pinot gris is a really delicate grape, Crawford said. New Zealands wine areas do produce more than Sauvignon Blanc; however, the varietal is without a doubt its most significant, representing over 60% of the nations complete result. Obviously, some of you have known us from our previous life with Kim Crawford, said Erica Crawford, who was in Greenville Monday leading a tasting of three Loveblock wines during a lunch at The Playwright. While many American consumers assume that Kim Crawford, founder and former owner of Kim Crawford Wines, is a woman, he is actually a man (Kim is considered a unisex name in New Zealand). 2022 Kim Crawford Wines. The name Kim Crawford is a familiar one for many wine drinkers. Ive been very nostalgic looking through some of the documents and images weve put together for this campaign so its great to see the other people share in the success and enjoy the wines. The following year, Vincor was acquired by Constellation Brands, the current owner of the Kim Crawford label. In Anniston, Alabama the Ku Klux Klan attacked the buses, setting one bus on fire. In 2003, when the Crawfords sold their brand to Canadian wine giant Vincor it created ripples of interest. There is a U.S. Representative named Andrew S. Clyde. The pair also welcomed a son named Zen in April 2021; however, the infant died from brain cancer . To join the conversation, comment on our social media channels. I was doing as I was asked as a consultant winemaker. sonicwave 231c non responsive Uncovering hot babes since 1919.. who is in the kim crawford commercial. That was the simple business plan for Kim Crawford Wines. The unique and varied geography of New Zealand helps to insulate our vineyards and protect the grapes from the elements. He says no. I want to show you what were doing now and how different it is to what we did before. Mix Kim Crawford Pinot Noir with hot chocolate, or make a Paloma using Sauvignon Blanc at your next happy hour or dinner party. When it comes to champagne and sparkling wine, the terms Brut and Extra dry are often used to, 20 Best Classy Wine Quotes For Every Wine Lover! These (vines) really have to work hard for every bit of nutrient and food and water that they get. Who owns Loveblock wine? Crawford, a South African by birth, has a background in medical research. Furthermore, this wine has won a few gold decorations beginning with its 2009 rare. And, though the Open was closed to spectators in 2020, fans were encouraged to watch from home and make froz with Kim Crawford ros. 2014 - 2023 VinePair Inc. Made In NYC. Kim Crawford Sauvignon Blanc has an overall rating of 4.5 out of 5 stars. If I was God, I think it would be essential for all New Zealand wines to be organic. The countrys wine regions, tiny in comparison to others around the world, are making huge strides in Sauvignon Blanc, Pinot Noir, and more. Kim Crawford has garnered numerous industry accolades, including being named New World Winery of the Year by Wine Enthusiast in 2016, earning a spot on Wine Spectator's Top 100 List on four . Who was the only black actor on The Andy Griffith Show? Our approach to this was to counter a market flooded with oak aged Chardonnay and the result was a truly unique expression of Marlborough Sauvignon Blanc that stood out compared to existing examples on the market at the time.. Its a far cry from the business model that made their previous brand an international success. Who was Long Duk Dongs girlfriend in Sixteen Candles? Old grapes and new appellations the wine world never stands still To see how Wine-Searcher uses average pricing and professional wine critic scores on this page, Who is the famous singer in Game of Thrones? From Napa Valley to New York, Kim Crawford Sauvignon Blanc has found its way into prestigious restaurants and wine lists. Whoops! The established leader of luxury-priced Sauvignon Blanc from New Zealand, Kim Crawford combines a . 8 Best Wines with Lasagna Perfect Pairing Guide. This Kim Crawford white wine has flavors of passion fruit, tropical fruit flavor, stone fruit, lifted citrus, and crushed herbs for this juicy wine. It was a time when the industry was very, very loose, Kim says now. It may be that I am too cautious, says Erica. The Kim Crawford brand now resides over almost 5,000 acres of land across New Zealand. While Erica Crawford says they always intended to build up, then sell the Crawford brand and neither regrets the deal it happened much sooner than they planned, and hindsight is a wonderful thing.. September 11, 2022 by Rosamie. Once again, Champagne announces grand plans for the future, but the detail is a little sketchy. Choosing a selection results in a full page refresh. Use the unsubscribe link in those emails to opt out at any time. They say they werent ever tempted to return to virtual winemaking with Loveblock; blending grapes from a variety of suppliers is now commonplace among brands. A 2011 Loveblock pinot noir, from the Otago wine region in the south of New Zealand, retails at $35. He joined the brand in 2005, working intimately with the organizer, Kim Crawford. And hes a male, whereas most American consumers think of Kim Crawford as a woman. Buyers were back for a big Napa auction on the weekend, and their wallets were open. Most of the wine at Kim Crawford isn't single vineyard, but we want to showcase the variety and the region. In her view, the new owners "havedone a great job of ensuring its a brand with a joyful attitude, a sense of style and adventure and family.. Kim Crawford left the company two years later and under a restraint-of-trade agreement couldnt start making wine again until 2009. He joined the brand in 2005, working intimately with the organizer, Kim Crawford. We couldnt afford to buy a developed vineyard, says Erica, with Kim, adding, It wasnt realistic. No. The Illuminate Sauvignon Blanc is 7% alcohol and only 72 calories per serve. Some popular Kim Crawford wines and their prices on Wine-Searcher: Small Producers Contribute to Hawke's Bay Recovery. The name Kim Crawford is a familiar one for many wine drinkers. A New Zealand national, Dave Edmonds has been producing wines for over 20 years and is as passionate about Marlborough Sauvignon Blanc as the day he started. Standard delivery 1-2 weeks More shipping info Shipping info. Add to Cart. "People were skeptical about Kim and the brand carried his name. More Vintages: 2017 2015 2014 2013 2020 . We knew exactly where we were going, says Erica. 30: https://youtu.be/ien8748Xk5k. The Kim Crawford Illuminate Sauvignon Blanc still has the same taste profile and flavours as the original Kim Crawford but with lower alcohol and low calorie so people dont have to compromise on taste. Not because wine company sales were rare in New Zealand after all, Wither Hills had gone to Lion Nathan, and Montana to Allied Domecq (now part of Pernod Ricard) but because millions had been paid purely for the name, with no physical assets such as a vineyard or buildings. In 2003, Crawford sold the brand to Canadian company Vincor the same year the Kim Crawford Sauvignon Blanc first made Wine Spectator's Top 100 List (it has since been included several times). By clicking "submit", I accept Kim Crawfords. Delivery Available. The Kim Crawford Sauvignon Blanc wine, in my opinion, is a nice drop. The Crawford's 18-year-old son, Rory, is to begin studying winemaking this year but he, too, will be unable to use the Crawford name to promote any wine he might make in the future. Back in 1996, when Kim and Erica started Kim Crawford Wines, they had plenty of vision but no money, so they built a virtual winery out of the back room of their Auckland home. While cleaning out their house in New Zealand to move two years ago, Kim and Erica Crawford came across a desk pad from the early days of their former wine label. Kim Crawford has garnered numerous industry accolades, including being named New World Winery of the Year by Wine Enthusiast in 2016, earning a spot on Wine Spectator's Top 100 List on four separate occasions . It was a very serious setback, but in a perverse way it actually defined the character of the brand," recalls Erica. Crucially, Kim Crawford was an easy name for Americans to get their tongues aroundunlike New Zealand wines with Maori place names. Make It Amazing celebrates the confidence Kim Crawford gives consumers by over delivering on quality, taste and value; and brings consumers strong brand loyalty to life. While this may be because of the brands name being more straightforward for Americans to articulate than most other Kiwi brands Maori names, Crawford credits the brands prosperity with his choice not to improve the wines then, at that point, a typical practice among New Zealand wine brands endeavoring to oblige Americans saccharine palates. The brand now produces seven different varieties in two of New Zealands most famous wine regions: Hawkes Bay, which is best known for its Chardonnay; and Marlborough, beloved for its Sauvignon Blanc. So beloved is Sauvignon Blanc, its also the favorite Kim Crawford product by far: Of its eight products, Kim Crawfords Sauvignon Blanc is the biggest seller by a landslide, accounting for 90 percent of the brands overall sales. Kim Crawford Winery was launched in 1996 in Auckland, New Zealand. By using this website, you agree to the Privacy Policy & Terms and Conditions of use. It was, says Erica, the brand that said fuck you to the establishment. Listed under Wine Spectator Top 100 four times. The Kim Crawford brand presently dwells over around 5,000 sections of land across New Zealand. She was named the World's Best Drinks Writer at the World Food Media Awards in Australia. The wines consistent quality, distinct crisp flavor, and understated elegance exceed expectations and empower consumers with an effortless choice. The grapes benefit from long days, clean sea breezes and crisp nights. It gave them the means to live their values, says Erica, 56, who today drives the Loveblock philosophy and business as the companys managing principal. She really pushed him, the good Kiwi bloke, the sort of guy youd like to have a pie and a beer with., Stewart now can have that pie and beer a quintessential New Zealand combination but says the winemaker didnt talk to him for years after he broke the Coopers Creek story. Kim Crawford Wines pair well with new shellfish, asparagus, lobster, or summer plates of mixed greens. I think Im old enough now to do whatever I want, she said. You have entered an incorrect email address! Their estate produces close to 27,000 cases of Loveblock wine annuallythe company expects to post $3.7 million in revenue in the year ending in Juneand is on track to double that within the next five years, with most of the production for export. This is probably where you see the biggest difference in what we were and what we are now, Crawford said. With refreshing acidity, these wines balance terrific fruit density, precise stone fruit and ripe citrus characters, and mealy, nutty complexity. Please enjoy our wines responsibly. It has taken eight years to transform a paddock on top of the hills into a producing winery embracing biodynamic principles. We think of terroir as natural magic, but what is the human contribution to this elusive concept? It was an innovative approach at the time, with Kima well-known local winemakerbuying grapes from contract growers and making wine in leased facilities, allowing them to avoid huge outlays for land, vines and equipment. The wine would pair well with shellfish, pork, and shrimp and grits. $19.99. Find it at Costco, Trader Joes, or on Vivino. To give you the best search experience, we use cookies for remembering your search filters, personalizing content, and analyzing how the website is used. In 2019, over 100,000 glasses of Kim Crawford were sold at the event. Add to Cart. As indicated by Kim Crawford Wines, the grapes for this wine were chosen from the Wairau Valley and the Awatere Valley. Loveblock is now a prominent name across markets in Australia, Canada, the UK and Japan. Clear cool nights from ocean breezes keep acid levels high in the grapes. And this wine delivers all those qualities, and more, like a good price. Based in Marlborough, the company makes a large range of wines sourced from multiple regions around New Zealand. Kim Crawford Sauvignon Blanc has become the benchmark Sauvignon Blanc from New Zealand and has been named in the Wine Spectator Top 100 four times. What is the meaning of the more the better? The Crawfords are now almost a decade into their second act, running Loveblock Wines, their organics-driven estate amid the windswept hills of Marlborough in the northeastern tip of the South Island. By clicking submit, you agree to share your email address with the site owner and Mailchimp to receive marketing, updates, and other emails from the site owner. Kim Crawford Sauvignon Blanc is a white wine from New Zealand. Last year Kim Crawford became the first New Zealand brand to break the 1-million-case mark in the U.S., growing 20% from a year earlier to 1.2 million cases. Following broadcast, digital marketing and social media ads began rolling out across Facebook and Instagram on June 24, 2019 through February 2020. The sauvignon blanc is described as a "premium brand," selling for around $25. Such a large growing area gives Kim Crawford the distinct advantage of a wide range of local climates and soil types to promote distinctive regional flavors and characteristics. We farm like the Old World. And, for those who want to take their wine on the go (or just want an even easier lift from the fridge), the brand also offers its Sauvignon Blanc in cans an ideal package for picnics and gatherings. Anthony has been influenced by New Zealands unique natural beauty and uses it to inspire wines with robust, fruit-driven flavors that accentuate a gentle and natural character. Instead, they opted for a well-balanced approach. Does that matter? Before, we bought grapes from someone else, and we made the wines at someone elses winery. Please Drink Responsibly. To learn more visit www.responsibility.org. Blending is the belief in Bordeaux, like many European regions, but, Don't have any white wine to complete your recipe but you're craving its flavor? Cannon became a father of 12 after Alyssa Scott gave birth to their baby girl, named Halo Marie. Crawford, currently an accomplished winemaker in New Zealand, chose to settle in his Auckland home, working with various cultivators and creating his wine marks in neighborhood offices. They executed it perfectly. Lets move on to the detailed review. Kim Crawford is part of a stable of New Zealand labels that Constellationthe largest exporter of New Zealand winesowns and exports to 75 countries. Since its launch in 1996, the label has gained critical acclaim around the globe. please see, Constellation Sells Budget Wine Brands to Gallo. In 2003, the Crawfords sold the labelbut not its physical assets, which by this point included a 45-hectare blockto Canadas Vincor International, which itself was acquired three years later by global drinks giant Constellation Brands. Kim Crawford Sauvignon Blanc, Marlborough, Kim Crawford Unoaked Chardonnay, New Zealand, Kim Crawford SP Small Parcel SpitFire Sauvignon Blanc, Marlborough. Kim Crawford Wines sparked American interest in New Zealand labels with its fun-focused messaging, easy- drinking bottles, and accessibility in price, profile, and availability online and in stores. People are looking for provenance in brands. Ultimately, Anthony aims to let the original flavor of the grapes shine through in every glass of Kim Crawford. The U.S. saw its most memorable containers of Kim Crawford Wines in 1998, two years after the organizations establishment. The Make It Amazing campaign does an excellent job of capturing the unique bond Kim Crawford shares with our devoted fans and validating to new consumers why it is a choice to be confident in. Cambridge Wines. The Loveblock pinot noir Crawford poured was from the winerys first vintage. In combination with New Zealands long and dry autumn season, our grapes ripen slowly, which allows them to build flavor intensity as well as develop a sophisticated acidity. He makes very clean, precise wines. A ton has changed in the long time since Kim Crawford was established. After the tragic impact of Cyclone Gabrielle, the weather-bombed wine region looks to salvage what it can. 4.8 out of 5 stars. Beckstoffer To Kalon and the Mystery Bottle. A woman walks into a grocery store and picks up a bottle of Kim Crawford Sauvignon Blanc before grabbing a pair of sunglasses from the display and strutting her stuff down the aisle. I had some time doing nothing, but it was too early to retire because you had no one to play with.. Why Marlborough? America really loves Kim Crawford. Working remotely might be considered typical nowadays (much obliged, 2020), yet when Kim Crawford began a virtual winery in 1996, it was viewed as an innovative method for making wine without putting enormous amounts of cash into actual land and gear. Its sparked so many discussions and memories between us which have been great to relive. Ten thousand cases of Loveblock wine were made in 2012 and the first shipment has already been sent to the United States. For an NZ Sauvignon Blanc, you normally want crisp, refreshing, citrus, and grapefruit flavors with a little grassiness to the wine. Kim Crawford Rose Wine, Marlborough, New Zealand, 2pk 250ml can . Shop $ 9.99 $ 19.98 / 750ml. But should things go badly, it smears the brand.. Since then, it has gained a cult-like following here in the States. It is truly a cool climate. There are fruit forward notes of peach followed by black tea and sauvignon blanc with light carbonation. Expanding the estate is all about the kids. 2022 Kim Crawford Wines. The Kim Crawford brand has grown dramatically during the last 25 years with annual sales volume of $26.7 million and is now the largest New Zealand wine brand by volume in both the US and Canada. What happens when your name is your brand, and then you sell it? $13.49 + CRV . A balanced flavor profile is provided by a wine filled with juicy acidity and fruity sweet flavors. The site is full of instructions for do-it-yourself projects, entertainment tips, as well as recipes for appetizers, desserts, and, most importantly, cocktails. Really delicate grape, Crawford said has already been sent to the Privacy Policy & Terms Conditions... Grapes from the winerys first vintage and hes a male, whereas most American consumers think terroir. April 2021 ; however, who is kim crawford wine named after company makes a large range of wines sourced from multiple regions New. Emails to opt out at any time after the tragic impact of Cyclone,... Weather-Bombed wine region looks to salvage what it can, pork, and more, like good... Around 5,000 sections of land across New Zealand Crawford brand presently dwells over around 5,000 of. Profile is provided by a wine filled with juicy acidity and fruity sweet flavors, one... 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